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Big bank exodus?Having a local bank as a client (Long Beach-based Farmers & Merchants Bank), we’re constantly educating ourselves on the banking industry and staying abreast of important trends. January 16, 2012 ETA Advertising Hits Bull’s-eye with Top Web Honors at Prestigious BIA SoCal AwardsWe are extremely excited to be recognized for our work in support of gallery421 – a luxurious, ultra-sleek Long Beach rental community from established builder Lyon Communities. ETA and Lyon Communities took home the prize for Best Website for a Builder or a Community at the prestigious Building Industry Association’s (BIA) SoCal Awards on Saturday [...] September 26, 2011 ETA Advertising ‘On-Target’ Once Again as Three-Time Finalist for Prestigious SoCal Awards from BIALONG BEACH, Calif., Sept. 6, 2011 – Nationally acclaimed full-service advertising agency ETA, one of Southern California’s fastest-growing marketing firms, has been recognized for its work in support of gallery421 – a luxurious, ultra-sleek Long Beach rental community from established builder William Lyon. A recently announced finalist in three categories for the prestigious Builders International [...] September 7, 2011 ETA’s Grand Opening PartyThank you to everyone who came to our grand opening last night! The night was a great success and we are so glad we had the chance to share our new location with all of our friends. We hope you all had a lovely evening and look forward to more ETA parties in the future!! January 19, 2011 Optimize Your Website Now!You’ve got the real-estate, but that doesn’t mean you can afford to wait for business to drop in your lap. Here are some tips that will help you improve your search engine rank and increase traffic. How can I get the most out of my website? Our savvy clients at ETA Advertising ask this, and [...] November 15, 2010 Celebrity EndorsementsIs it valuable in today’s market to have a celebrity endorse your brand? Research has shown that some brands increased up to 20% after they began an endorsement deal. So what are some of the benefits a company can expect after signing an often expensive endorsement deal? Well, a company can tap into the fan [...] September 27, 2010 Social Media is like a Mutual Fund.As advertisers it is often difficult to explain the importance of social media and why clients should incorporate social media strategies into their marketing plans. They ask questions, such as “what will the return on my investment be?” and “how does spending valuable time writing blogs, tweets and other online content benefit my company?” We [...] September 23, 2010 Generating Leads from Social Media – Thoughts on Elyse Tager’s WebinarHow can small businesses compare to big brands, such as Nike and Starbucks who have large fan bases, which are often necessary to create impressive social media campaigns? Elyse Tager’s webinar on generating leads from social media platforms gave some interesting ideas that are worth discussing and sharing with other small businesses. Consumers consult their [...] September 14, 2010 Cultivating Record Sales – Circle Audi, Long BeachCircle Audi, Long Beach first opened as Circle Imports in 1969 and has continued to grow in Long Beach for the past 40 years. Although the company was growing, many felt that the 40-year-old building wasn’t attracting the kind of customer that Audi desired. The decision was made to completely redesign the showroom and service [...] September 2, 2010 New $6 million Circle Audi opens ThursdayNew $6 million Circle Audi opens Thursday May 19, 2010 LONG BEACH – For general manager Tom Croxton, the grand opening of Circle Audi was a long time coming.”It’s something that we’ve been excited about for the last 2 1/2 years,” said Croxton, whose staff operated from a trailer while the new facility was being [...] May 19, 2010 ETA’s Circle Audi TV Spot!ETA’s Circle Audi TV Spot Check out the spot we created for Circle Audi Long Beach, airing in Southern California markets throughout May 2010. http://files.me.com/pmaggetti/fd33hy May 4, 2010 Circle Audi Long Beach Hires ETA for Grand OpeningCircle Audi has a new look! After 40 years at their traffic circle location, the Long Beach dealership is nearing the completion of their new state-of-the-art Audi building and service center, and they chose our agency to help launch the dealership into 2010. We will be creating and producing their TV spot that will air [...] April 1, 2010 Our Creative Pitch Lands Denso CorporationWhen we pitched Denso Corporation, a supplier of automotive technologies, for their B2B print ad campaign, our team came up with a completely out-of-the-box concept for their spark plug line. Knowing that our creative reach may have not been what they were used to, we offered several unique comps, all with a different theme. Some [...] March 29, 2010 ETA earns the Agency of Record title for Farmers and MerchantsIn early February, ETA officially became the Agency of Record for California’s Strongest Bank, Farmers and Merchants. Our task has been, and will continue to be, to rebrand and develop a fresh TV campaign that embodies the culture of the bank and to communicate their services in a fun and relatable way. That focus inspired [...] March 23, 2010 ETA DOES IT AGAINThe current housing slump did not make an appearance at Stadium Lofts in Anaheim on March 28th. Instead, there were happy people grooving to dance tunes spun by a deejay, paparazzi and TV reporters gathered around a red carpet, and a long line of eager homebuyers waiting out front—most of whom camped out overnight on [...] April 6, 2009 ETA Works to Promote Stadium Lofts 1 Day Sales Event.After achieving a huge success and selling 58 homes in July 08′s one day sales event, The Developers at Stadium Lofts decided to go for the second round with an objective to sell 60 homes in one day at deeply reduced rates of up to $250K. Stadium Lofts will rely on ETA to run [...] March 12, 2009 Long Beach Convention and Vistors Bureau 25th AnniversayETA was proud to attend and support the Long Beach Area Convention and Visitors Bureau at their 25th Annual Meeting and Mixer on Thursday, October 16th, at 5:00 p.m. at the Aquarium of the Pacific. We are also excited to hear about the 2009 list of events that will take place in Downtown Long Beach especially the [...] October 17, 2008 THE HOTTEST AD AGENCY IN LONG BEACHMomentum, hard work and marketing savvy are the elements of success for ETA Advertising, a Long Beach ad shop known for highly creative work that delivers measurable results. As one of the fastest-growing ad agencies in the region, ETA often takes a hands-on approach to achieving goals for its clients. Such was the case for [...] October 7, 2008 Planting Seeds of Environmental Change – Robert F. Kennedy, Jr. to Deliver Eco-Focused Keynote AddressThe environment will take center stage at the 5th Annual State of the Downtown as Robert F. Kennedy, Jr. delivers a keynote address focused on what we can do as a City and as citizens to have a positive impact on the world around us. Kennedy, an acclaimed author, attorney and lifelong environmental activist, [...] October 2, 2008 ETA Gets SLIMMEDThe ETA family team gets awarded the highest honor bestowed upon winners from Nickelodeon ……green slim! Yes, ETA got slimmed after we won the family competition. The honor was very green and very slimy. Thanks Nickelodeon for such a great event…we had fun and your staff is amazing and so is Sponge Bob. September 22, 2008 ETA – A Small Business in Long Beach Supports Measure IState law mandates that funds from Measure I can only be spent on infrastructure improvement. Measure I creates a separate, Dedicated Fund for these investments. A citizen’s oversight committee will prioritize projects, based on need. MEASURE I will repair over 600 miles of streets, sidewalks, and alleys. MEASURE I will upgrade 28.1 miles of storm [...] September 19, 2008 Ad Agency Drives Big Success for Stadium LoftsETA Advertising was recently contacted by Kelly Garrison from the Long Beach Gazette for their recent success at Stadium Lofts. To read the full article that was featured in the Grunion Gazette click here. August 12, 2008 ETA Achieves Huge Success At Stadium Lofts EventIn late May, ETA Advertising was asked to create a one-day-only opportunity for buyers to purchase one of 58 premium loft-style homes at major discounts. Working closely with the sales team, ETA set out to brand and market what became known as THE EVENT AT STADIUM LOFTS. For six weeks leading up to the event, [...] July 31, 2008 Stadium Lofts Scores!We are excited to announce that one of our clients, Stadium Lofts in Anaheim , sold 15 homes this past weekend! ETA would like to congratulate the sales team on a fantastic job! Keep up the excellent work! June 4, 2008 Downtown Long Beach Has “SPOTS”ETA is excited to be working with the Downtown Long Beach Business Association (DLBA) to promote their “Ride, Park and Play” Program within the city. We just wrapped up design for the first of a series of ads to promote Parking, Riding, and Playing in Downtown Long Beach. The “We’ve Got Spots” parking ad highlights [...] May 16, 2008 ETA Lands The Queen MaryETA Advertising was recently contracted by “Save the Queen” to help brand a new look for the Queen Mary.The Queen Mary rests in the Long Beach harbor and was converted into a hotel and tourist attraction. The Queen Mary was truly “titanic.” Bigger, faster and more powerful than her predecessor the Titanic, Queen Mary lived a [...] May 14, 2008 ETA Advertising Launches New Stadium Lofts WebsiteYesterday ETA Advertising launched a fresh new website for real estate client Stadium Lofts, located in Anaheim, CA. After several weeks of preparation, copywriting, gathering content, and working with web designers, we ended up with a vibrant, fresh, fun website designed to inform, and engage prospective real estate buyers to tour Stadium Lofts in person. [...] May 9, 2008 OC Register The JuiceETA Advertising recently met Jennifer Galarti, the host of the Juice. Juice is a new webTV program that the Orange County Register is launching. It was a treat to meet her and we love her energy! ETA is excited to work with her to promote Stadium Lofts, one of our Urban Residential Real Estate clients [...] May 2, 2008 Win Jiggy’s Loft FinaleThe ETA team had a blast organizing and planning the J.S. Giguere Signature Stadium Lofts Home Giveaway Promotion from concept to creation. Sunday April 6th was the Finale of Stadium Loft’s Biggest Promotion with the Anaheim Ducks. During the season over 850 fans toured Stadium Lofts to enter a chance to win Anaheim Ducks’ goalie [...] April 8, 2008 |
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