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SERVICES

Brand Development

Clients like NBCUniversal, Toyota, Ensemble Investments, and Farmers & Merchants Bank have turned to ETA for assistance in their brand development and have seen the positive results of the agency's research, strategic thinking, collaboration and out-of-the box creative skills.

Creative/Copywriting

Creative can either resonate with your audience or be ignored. ETA's research-based creative is designed to communicate effectively with the target market.

Strategic Planning

Every company needs a road map for their business. ETA facilitates company planning by working together to devise a marketing plan that is based on campaign goals. The agency will use these goals to deduce their strategy and tactics, allowing measurable results and always keeping ROI in mind.

Website Development and Digital Marketing

ETA's website and microsite development expertise includes information architecture, user experience, content management systems, HTML/CSS, PHP/ MySQL, SEO and SEM (PPC and Display), email marketing, social networking and viral initiatives. The agency constantly monitors both existing and emerging technology to identify and implement new tactics to reach target audiences while providing the greatest ROI to clients.

Public Relations

ETA excels in developing comprehensive PR strategies that maximize the impact and efficiency of PR campaigns to bring credibility to companies while strengthening their presence in today's marketplace. ETA utilizes cutting-edge PR software and media tools to maximize coverage and reach through targeted wire distributions.

Event Marketing

Extraordinary event planning and marketing reflects a quality that exceeds expectation. ETA's turnkey, budget-faithful solutions take in all event-related elements, from naming and themes, to hands-on execution and insightful results tracking.

Media Planning and Buying

With a blend of long time relationships and hard-nosed negotiation, ETA captures the best available rates for clients on the appropriate media channels, maximizing ROI. ETA's experience with media planning and buying is extensive, often handling numerous plans at one time, working within the agency's efficient systems to ensure nothing is left behind.

Broadcast/Online Spots

Clients like Farmers & Merchants Bank and Audi have utilized ETA to concept, storyboard and produce commercials for both broadcast and online. Services range from short 10-second spots to longform direct-response pieces. A spot can communicate the entire feeling of a brand and ETA's creative team ensures that your ad stands out from the masses.

Affinity Group Marketing

ETA employs the "secret weapon" of affinity group marketing to form strategic alliances that benefit a brand and gain the combined strength of major organizations to yield stronger, and often surprising, results.

Social Media

A supplemental tactic, ETA's social media management allows companies to leverage the online conversation, engaging with consumers and absorbing valuable marketing research. A useful customer service tool, ETA ensures their clients have an increased reach and greater online visibility.